Color Guide

Josie Brito on Self Love, Dance, & Makeup for Workouts

Josie Brito on Self Love, Dance, & Makeup for Workouts

Josie Brito stopped by FF HQ to create her Custom Overnight Palette and tell us what it's like to be a life coach and fitness instructor.

Around the World in a Makeup Bag

Destinations and travel-inspired makeup looks to take you away!

Peach Makeup, a Bestie Tutorial

Our favorite FFgirl besties Annis Kamara and Sr. Color Guide Contributor, Janet Ribando create a peach makeup look.

Introducing Starter Kit 2.0

We hope you love the Starter Kit 2.0 as much as we enjoyed creating it for you.

Jannel Therese in Peach

Go behind the scenes in Jannel’s life as a street style blogger and check out the peachy look she creates using her custom Overnight Palette.

West Coast Glow with Jenna Phillips

We talked beauty, fashion and the art of bi-coastal living with Jenna Phillips — an MSA Model and face of FF.

DupeAlerte #8: Couldn't Get Urban Decay's New Naked Heat Palette? Try this alternative.

Introducing our first palette-inspired DupeAlerte! Check out our alternative to the Naked Heat Palette.

What's In Your Makeup?

We only want the best for our customers, and that doesn't just mean helping you rock exactly the right shade of lipstick. Find out more about where...

Seventies-Inspired Beauty You Should Copy This Summer

Seventies makeup with a modern twist? Yes please.

DupeAlerte #7: Lolita II Nolita

We just created a Kat Von D Lolita II dupe that looks great on everyone!

Meet Janet Ribando, Sr. Color Guide Contributor

She’s a long-time beauty junkie with serious makeup skills… and now an official Color Guide contributor!

DupeAlerte #6: Nude-ity

We chose two of the season's most popular nudes and reimagined them in our own matte and creamy custom shades.

A Taste of Paradise with Diana Carolina

Style blogger Diana Carolina on life, fashion and beauty in Costa Rica and beyond.