Color Guide

The Perfect Last-Minute Mother’s Day Gift

Completely forget that Mother’s Day is coming up this Sunday? No worries, we’ve got you covered. The perfect gift for Mom? A lipstick she’ll love, ...

DupeAlerte #12: Sad about Icy Betch? Try Icy Beesh

If Tarte’s April Fool’s prank left you wanting something cool, we’ve got an Icy Betch palette dupe just for you.

On Women’s History Month

The story behind Women’s History Month and how we’re celebrating...

Kalyn Johnson Chandler, Stationery, &Whatnot

We’re kind of obsessed with Effie’s Paper :: Stationery&Whatnot… and also their creator, Kalyn Johnson Chandler. She stopped by Finding Ferdina...

The YOU Report

Celebrating lipstick colors created by customers like you.

Wear Lipstick Like The Marvelous Mrs. Maisel

The Marvelous Mrs. Maisel has it all: the clothes, the confidence, the lipstick. 😍

End of Year Notes...

Founder Nhu Le reflects on the past year and shares what's ahead for 2018

Tyla Lauren on Natural Beauty

Tyla shares her story of embracing natural beautyand shows us her method for finding the perfect nude using the Starter Kit 2.0.

Giving Thanks

Thank you for your support, FFgirls!

DupeAlerte #11: Get 3 of Jouer's Shimmering Lip Toppers

For this DupeAlerte, we're bringing you a limited edition set of three holiday-ready metallics.

#FFGirl Spotlight: Gordonnay Gaines

Get to know #FFgirl Gordonnay Gaines and find out how she creates her favorite beauty looks.

DupeAlerte #10: Get Pat McGrath’s Sold-Out Fall Color

We re-created Pat Mcgrath Labs’ sold-out lip color, “Flesh 3.”

How to Wear Bright Colors with Confidence

Fashion blogger Scarlett Hao shares her tips for staying positive and shows us how to rock bright colors, even when we’re traveling.

Custom Lipstick

From $30

Lipstick Lover Edition Custom Lipstick

From $40

Birthday Edition Custom Lipstick

From $40

Colorless Lip Balm

From $20

Custom Makeup Palette

$30 $44

E-Gift Cards

From $30

“Where there is love there is life.”

Mahatma Gandhi

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