Discovering Ferdinand

Finding Your Shade
 

Finding Your Shade

Imagine this: You're roaming the lipstick aisle of your favorite retailer and despite your sea of options, you're still stuck thinking, "What color lipstick should I wear?" There are so...

5 Reasons Clean Beauty Makes The Best Mother’s Day Gift
 

5 Reasons Clean Beauty Makes The Best Mother’s ...

Mother’s Day is on the way! It probably comes as no surprise that WE think the ultimate Mother’s Day gifts are made of clean, natural beauty products. After all, our...

Sisterhood & Shades: The Story Behind Finding Ferdinand
 

Sisterhood & Shades: The Story Behind Finding F...

Sister-founded and fueled by passion, Finding Ferdinand began with two things: a love for clean beauty and the perfect shade of orange. Inspired by their mother’s strength and a desire...

Bright IS Beautiful—Behind The Balm
 

Bright IS Beautiful—Behind The Balm

The Black Lip Balm is more than just a trend—it’s a movement. Inspired by the powerful women around us, this color-changing, deeply moisturizing balm is your go-to for Spring. Whether...

The Holiday Duo Set
 

The Holiday Duo Set

Introducing our limited-edition Holiday Duo Set! This duo includes our best-selling Black Lip Balm—available in Mixed Berries, Chocolate, and No Scent—and the popular LashLift Tubing Mascara for a flawless, natural look....